Why an Integrated Workplace Safety and Wellness Program Is Best

Employees are a business’s most valuable asset and keeping them safe and healthy should be a priority for any company. Many businesses have a workplace safety program and a wellness program, but the two programs operate independently of one another – but should they? There are some compelling reasons to integrate the two so that employees can benefit from a more global, holistic approach to staying safe and healthy on the job.

To adequately address health and safety issues, companies need to look not only at whether an employee is performing their job safely but whether they’re healthy and fit enough to do their job without a high risk of injury. Issues like obesity, poor physical fitness and inadequate nutrition make it harder for employees to carry out certain tasks in the workplace.

The link between health and safety

According to research published in the American Journal of Public Health, people who are obese are at higher risk for occupational health issues and injuries. When obese staff are exposed to chemicals on the job, they’re at higher risk for occupational asthma and heart and lung issues compared to a non-obese person. They’re also at greater risk for ergonomic issues and bio-mechanical problems including carpal tunnel syndrome. If companies focus on workplace safety without addressing the obesity issue, the bigger problem remains. A unified approach that integrates occupational safety measures with wellness initiatives that emphasize good nutrition and weight control provides a more effective solution to the problem.

There’s also the issue of back injuries. Back injuries are one of the most common workplace safety issues, and people who are overweight and physically unfit are at higher risk for injuring their back on the job. Most back injuries occur as a result of lifting objects at work and ergonomic issues. Although it’s not possible to prevent all work-related back problems, integrating wellness with safety by emphasizing regular exercise to strengthen muscles in the lower back can reduce back injuries. Integrating workplace safety and wellness offers a more well-rounded approach to preventing back injuries.

What part does wellness play in safety? Wellness programs that focus on stress reduction, smoking cessation and alcohol and drug-related issues are also important for workplace safety. According to a study published in a Canadian publication called The Daily, smokers are at greater risk for being injured at work compared to non-smokers. Among women, the risk was nearly double. Stress does more than just affect employees psychologically – it increases their risk of being injured on the job. Employees who are under stress at home or at work are distracted and less able to focus on doing their job safely. Integrating stress management into a workplace safety program can help reduce the number of injuries and motivate employees to be more productive. Nutrition is another factor that a workplace safety and wellness program should address. Employees who start their day with only a cup of coffee are more prone to blood sugar drops that can lead to workplace injuries. Good nutrition is an integral part of any safety program.

There’s another benefit of merging wellness and workplace safety. Employees are less likely to participate in programs that address workplace hazards than they are wellness programs that focus on personal benefits. Integrating the two makes it more likely that employees will take part.

The bottom line

Combining workplace safety with wellness has a number of benefits for both employees and employers. Most importantly, it helps to create a safer, healthier and more productive workplace – and that’s something every company should strive for.

Johnnie Walker Launches New Limited Edition High End $4500 Scotch Whiskey

Johnnie Walker has a new limited edition high-end scotch whiskey valued at $4500 a bottle. The launch of this new limited edition high-end scotch whiskey has sparked growing interest in its other lower-end products.In the world of whiskey, Johnnie Walker is a brand that is up there at one of the very best. Restaurants around the world stock Johnnie Walker as one of its whiskeys and many have it on the rocks after a nice meal. In terms of taste and colour, Johnnie Walker’s whiskey is one of the best in the world.The brand has been recently on a marketing campaign with advertisements at cinemas showing a man walking and talking about the history of the brand. The brand name is strong and it is shown by the number of people who have heard of it.The limited edition is a tribute to founder of the brand. It is created from rare stock from nine of the Scottish distilleries. These Scottish distilleries have been operating for over 100 years and date back to the 1800s when John Walker was still around.The brand was originally known as Walker’s Kilmamock Whiskey, when John Walker sold the whiskey in his grocer’s shop in Scotland. In 1908, the whiskey was renamed to its current name of Johnnie Walker Whiskey. The slogan “Born 1820 – Still going Strong!” was created in the same year. The iconic figure of the Striding Man was also created.Till this very day, people all over the world are still drinking the brilliant whiskey. The brand is now currently owned by Diageo and produced in Scotland and sales figures are roughly 130 million bottles every year. Diageo is planning to cease production at the original plants in Kilmarnock by the end of 2011.The limited edition whiskey is made with the help of wood oak casks that are over one hundred years old. These casks are said to have undertones of honey and spice. As Johnnie Walker’s premium product it is full of flavour and it will set people back a cool $4500.There lies a problem though. People need to somehow find a way to purchase one of the 330 available bottles. In Australia, only ten bottles have been shipped over here and nine of them have already been sold. High class restaurants a lapping them up and probably going to charge well over 100 dollars a shot.In conclusion, the new limited edition high-end Johnnie Walker will be great success. It will be hard finding a place where you can actually go and try it.

Launch Tree – The Vital Word Yes

Launch Tree is one of those products that you find launched on the Internet with a tremendous fanfare. Many people get sick of hearing about these products and resolve to avoid them at all costs. If you decide to avoid Launch Tree, that is quite understandable. But it doesn’t mean you can’t take advantage of some of its marketing insights. After all, these insights have made obscene sums of money for the authors!

Launch Tree isn’t really about product launching at all. The idea behind it is that your marketing business grows like a tree, with the root of the tree being a correct understanding of the customer’s psychology. Everything else grows from this.

One of the most potent reasons for understanding your customer’s mind is to know how to keep getting them to say YES, and how important this is.

When you are talking to your customers, try to get them to say Yes as early in the conversation as possible. For instance, if you’re hoping to sell them a new cellphone, you could start off by saying something like “Would you say that good communication is important to you?” Very few people would say anything other than Yes to that! This will immediately put your customer in a positive mindset. If you start off by saying “Would you like to buy a new cellphone?” the answer will almost certainly be No!
Once the customer has bought the cellphone, that’s a big Yes. The customer will then be much more in the mood to think about add-ons and accessories which will greatly enhance his enjoyment of the product – these could be ringtones, wallpapers, games or icons, or even a handheld GPS device. Talking to the customer will give you the insight into which of these is most important to this particular customer, and that’s where you start. If you get the offers in the wrong order, you’ll get a No, and that will be the end of your relationship.
In order to keep your customers saying Yes, you have to keep focused on a central principle of Launch Tree – that you are offering them what they want, not what they need. To know this, it’s necessary to get inside your customer’s mind – which is the root of the whole process.
Each time you get a Yes from your customer, you proceed on that basis. You have to be able to see what is the next logical step to keep the customer saying Yes.